Too sexy for his robe: this offending Index that is sporting ad been banned by the ASA as likely to cause offense to ‘a significant quantity of Christians.’
The UK’s Advertising Standards Authority (ASA) has banned a Sporting Index World Cup print ad, labeling it ‘seriously offensive’ and slamming it for connecting gambling to sexual prowess. The offending advertising featured an image of Rio de Janeiro’s Christ the Redeemer statue which had been changed to show Christ keeping a bottle of champagne with a bikini-clad girl draped around him. The words ‘There is a more exciting side to Brazil’ appeared in the bottom of the web page, while additional text offered £500 in free bets.
While Paddy energy had a unique way with the image during the Euro 2012 event, the ASA had been busy introducing an research after receiving 25 complaints about the ad, which starred in the City AM and Racing Post newspapers. One associated with the complainants was the Christian organization Evangelical Alliance, which reported that the ad was prone to cause extensive offense.
Url to Sexual Aptitude
In its defense, Sporting Index said that the imagery had been plumped for because it represents Rio de Janeiro and not due to its spiritual significance, and added that it was digitally altered in a ‘light-hearted, humorous and cartoon-like way,’ that was deigned to underline Rio’s reputation as a ‘city of fun.’
To your charge that the advertising connected gambling to success that is sexual Sporting Index reemphasized its tongue-in-cheek nature and highlighted that fact that previous ASA rulings had acknowledged it was possible to have attractive people in gambling ads without necessarily establishing a link to sexuality per se.
However, the ASA disagreed on all counts and ruled that the ads breached CAP Code guideline 4.1, which relates to offensive advertising, as well as rule 16.3.8, on gambling, which bans the link between gambling and intimate success. Gambling advertising in the UK is heavily regulated by the Department of Culture, Media and Sport, as per the Gambling Act 2005, and may not include content that is deemed to be socially irresponsible. Regulation 16.3.8 states that advertising may not ‘link gambling to seduction, sexual success or enhanced attractiveness.’
Appears just like Vegas. (Yes, we’re kidding. Criteria of advertising offensiveness are virtually non-existent across the pond in Sin City.)
‘We considered that general references to the statue to be able to emphasize the positioning had been not likely to cause offense because it might be clear in what context the image was intended to be viewed,’ the ASA explained in its ruling. ‘Nonetheless, we considered that the depiction of Jesus together with arm around a largely undressed woman, holding a champagne bottle and evidently celebrating a gambling victory had been likely to cause offense to an important number of Christians, regardless of this humorous intention or references to Rio de Janeiro and the World Cup, because it depicted the individual of Jesus in a context at odds with commonly held beliefs in regards to the nature of Christ.’
The ASA additionally said that the link between gambling and intimate success was demonstrably founded as a result of implication that the statue was celebrating a gambling win utilizing the woman, and because of the proximity of its hand to the woman’s bottom, which, it said, implied contact that is sexual.
Well, it is difficult to argue with that, is not it?
Displaying Index happens to be warned that it may not utilize the ad again in its current form and that it should avoid using imagery in the future that is likely to cause ‘serious or widespread offense.’
Rory McIlroy Wins PGA Championship and Fourth Major Title
Rory McIlroy has now won three straight professional golf tournaments, including two majors. (Image: David Cannon/Getty)
Rory McIlroy, despite his latest PGA championship win, might perhaps not yet have the type of worldwide fame that Tiger Woods generated within the very early part of his career. But with a few more amazing moments just like the type he produced on Sunday, McIlroy could become the golfer that is next turn into a household title, even among those that don’t proceed with the sport.
Rory McIlroy originated from behind on the straight back nine at the Valhalla Golf Club to win the 2014 PGA Championship, their second straight title that is major third straight tournament win. The victory marked McIlroy’s fourth overall championship that is major, making him the third-youngest player, at only 25 years of age, to achieve that many major wins, behind only Woods and Jack Nicklaus.
A Sunday to keep in mind
The win would be a big one for the 25-year-old north Irish golfer no matter the circumstances, but the means it just happened will make it the stuff of legend. McIlroy has been red-hot in recent weeks, and went into Sunday in the lead just as before.
However a strong storm on Sunday delayed the commencement for the leaders, making the possible that the competition might spill over into Monday. Once the day did begin for Rory, he got off to a shaky start: an early bogey combined with great play by Phil Mickelson, Rickie Fowler and Henrik Stenson left him three shots behind heading into the last nine holes of this tournament.
However the race was not over yet, and McIlroy put himself back into contention with an amazing eagle in the hole that is 10th. That reduced the deficit to one. And as other golfers started initially to err, McIlroy stayed constant. Mickelson fell back with a late bogey to provide Rory the lead once and for all, and McIlroy extended that lead to two shots with a birdie regarding the seventeenth opening.
Darkness Adds Drama to Final Hole
Up two shots heading into the ultimate hole is really a great destination to be, but there have been a couple of twists staying that threatened in order to make this a finish that is difficult. For one, the 18th hole at Valhalla is a par five, meaning that a ‘safe’ par for McIlroy would still leave available the possibility that Fowler or Mickelson could tie him by having an eagle.
But more threatening was the proven fact that there was not much daylight kept. The sun had set on the last four players, and while there was still some light, it had been the kind of conditions that professionals generally would not play in.
Still, the groups that are final on. McIlroy hit two shots that are bad begin the hole, while Mickelson left himself in contention by posting a birdie after narrowly missing a chip-in for eagle. After getting onto the green with his third shot, McIlroy could have called the round for darkness and come back the next early morning to finish off his possibly difficult putts. But he wanted to claim their success then and there, and a great putt that is first up a tap in to win the tournament into the dark.
McIlroy came into the PGA Championship whilst the favorite that is overwhelming win the tournament on the heels of his last two victories, though he was still paying 5-1 before the event began. By the last round, McIlroy ended up being paying less than also money, while Ricky Fowler was offering 5-1 and Mickelson had been a 10-1 underdog to catch Rory and take his sixth title that is major.
NASCAR Racer Tony Stewart Kills Kevin Ward in Sprint Vehicle
NASCAR driver Tony Stewart sat out Sunday’s race after striking and killing Kevin Ward with his car in a sprint-car race the night prior to. (Image: SportsBusinessDaily)
NASCAR driver Tony Stewart is no stranger to controversy, and he’s had issues in sprint cars in the past. But none of these incidents were nearly as serious whilst the one that took place on Saturday, when Stewart hit Kevin Ward Jr. together with car, killing the driver that is 20-year-old. The incident took place at a race that is non-nascar sprint cars in upstate New York at the Canandaigua Motorsports Park. It began having a crash in the previous lap, in which Stewart’s car collided with Ward’s, giving Ward’s vehicle as a fence.
Ward Hit While Attempting to Confront Stewart
Ward, seemingly angry, walked out from his vehicle on the track because the other cars slowed down due to the caution flag after the accident. Ward seemed as though he wanted to confront Stewart, gesturing at his car as he arrived around the track.
But as Stewart passed by him, Ward appeared to be struck by the back right wheel of Stewart’s automobile. Video seems to show Ward being dragged underneath the wheel for a distance that is short. Rescue employees quickly came out to give Ward medical attention, however the driver was pronounced dead as he arrived at a local hospital.
Almost immediately after the incident had been reported, speculation began on whether or perhaps not Stewart could face any charges that are criminal connection with Ward’s death. Stewart has a reputation for verbal and physical confrontations with other motorists, and while few, if any, commentators considered the concept that Stewart would ever hit a driver that is walking, there have been concerns as to whether or maybe not the NASCAR favorite had driven recklessly.
No Costs Filed Against Stewart
So far, it appears as though authorities don’t feel that this ended up being the case, dealing with this as being a tragic accident. Sheriff Philip Povero has said that there is no evidence as of yet to support any charges that are criminal Stewart. The local district attorney is still reviewing the investigation, however, and testimony and movie are being gathered by the sheriff’s department.
While Stewart considered rushing at Watkins Glen on Sunday, he ultimately bowed out of the race, citing his state that is emotional in wake of Saturday’s incident.
The incident comes a 12 months after Stewart broke his leg that is right in sprint-car race in Iowa. That injury year that is last him the remaining of this NASCAR period. But that didn’t stop Stewart from going back back again to sprint-car racing month that is last when he won a race at the Tri-City Motor Speedway in Michigan.
Whilst the focus this week has been on Ward’s tragic death, the event might also have an impact on the competition for NASCAR’s championship. There are just four races remaining prior to the sport’s playoff, a series that is ten-race once the Chase for the Sprint Cup, starts.
During the moment, Stewart is currently in 22nd place in NASCAR’s points standings. He has maybe not yet qualified for the playoff, and with 12 associated with 16 spots within the Chase having been reserved for folks who have won a race this period, it slot games with lightning link seems unlikely that he will qualify on points. That means he would have to win one of the races that are remaining order to have a opportunity to compete for a championship down the stretch.
Bookmakers do not see Stewart as a favorite to win the championship, but they don’t seem to believe this weekend’s occasions have impacted their opportunities tremendously, either. Right now, sportsbooks have actually Stewart as about a 25-1 shot to win the 2014 Sprint Cup Championship, maybe not too far removed from the 18-1 chances he launched the season at.